Flowerly Studio is part of a small—but rapidly growing--group of flower farmers and floral designers focused on flowers that are available seasonally and locally.
A new directory, Floret’s Farmer-Florist Collective, lists some of seasonal flower “superstars,” including Flowerly Studio.
Our boutique floral design studio is one of a few florists in Florida that are part of this coveted list of designers focused in garden style florals utilizing seasonal and local flowers and foliage.
At Flowerly, we are inspired by the nature itself and love working with gorgeous seasonal blooms, fruits, herbs, vegetables, branches, trailing vines and local wild Florida foliage elements that can make each design unique.
From frilly French tulips in the spring to dramatic dahlias in the fall, this coalition of farmers and florists are eager to showcase the best of what each season has to offer. And collectively, they are starting to change the way flowers are grown and consumed in this country.
The popularity of local, seasonal flowers has been fueled, in part, by the popularity of the local foods and farm-to-table movement. It has also been influenced by Floret—a Seattle-area microfarm that created the Collective and whose blog, social media presence and sold-out workshops have reached a global audience of flower lovers, farmers, designers and “dreamers.”
“I couldn’t keep up with demand for our flowers,” states Erin Benzakein, the founder of Floret. “But rather than getting bigger and growing more flowers to ship across the country, I’ve instead focused on training others in the fine art of small-scale, high intensity flower production and natural floral design techniques utilizing seasonal blooms. This approach is more consistent with what we’d been saying for years: that the freshest, most beautiful flowers are ones that are grown in season, in your region.”
Interest in buying and growing seasonal flowers continues to grow exponentially. “Now we can’t keep up with the demand for our training,” Benzakein shared. All seven of Floret’s on-farm workshops sold out within hours of being offered.
Floret workshop alumni include flower lovers from as far away as the UK and New Zealand. “I created this Collective directory not only to highlight some of the leading farms and florists committed to growing, using and promoting local and seasonal flowers,” stated Benzakein, “but also to help consumers looking for flower farms or designers in their region who specialize in seasonal blooms.”
— ADDITIONAL INFORMATION
For additional information about how to work with Flowerly Studio for your wedding or event, please complete our questionnaire or send us an email: firstname.lastname@example.org
For more about Floret, go to: www.floretflowers.com
To view the Farmer-Florist Collective including, go to: www.floretflowers.com/find-our-flowers/farmer-florist-collective-directory/